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- This Week From Madalyn - Beyond Vanity Metrics
This Week From Madalyn - Beyond Vanity Metrics
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Hi Friend,
Your follower count on social media is merely a vanity metric if those followers are not interacting with you. An effective content and engagement strategy will lead to followers becoming brand advocates and customers. In this week's "Nuggets" you'll learn how social media engagement is defined, as well as tips for increasing engagement on the different platforms.
Now here's this week's roundup of super useful tips, advice, and resources to help you #GetSocialSmarter.
Highlights From Madalyn's Twitter Feed
Do you ever run out of tweet ideas? Here are 5 things you can post anytime.
The Latest From Madalyn

Planning your social media marketing for the holidays doesn't have to be overwhelming or stressful. These essential steps will make your holiday marketing effortless and enjoyable.

#TwitterSmarter Chat Recap with guest Justyna Dzikowska. She's the head of marketing at Brand24 sharing ways to effectively monitor your social media, especially Twitter.
Twitter Spaces “After” Chat:
This week Madalyn and Suze are joined by Michael Sterling (@audiomentor) this week to talk about US President Joe Biden’s Twitter Space debut and how the simulcast may have been a missed opportunity. There’s also discussion around the first screenshots of extended functionality for Twitter Spaces on desktop - Legion joins the Space to talk about being part of a small beta group testing it out.
Nuggets From Around the Web

Get an insight into the most iconic LinkedIn tools that can help your business reach new and better milestones.

What is TikTok? Learn what the app is, who's using it and what role it can play in your social media marketing strategy in 2023.

Learn how social media engagement is defined and get platform-specific tips for increasing engagement.
That's It!
That's it for this week. Thank you for reading. 😊
Until next week...
Madalyn