This Week From Madalyn - Social Media + Skittles

October 24, 2021

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Hi Friend,

Do you ever feel like connecting with people on social media is hard? Well, in this week's "Nuggets" I share an awesome story that will restore your confidence in the power of platforms like Twitter. My friend and colleague Kami Huyse, CEO of Zoetica Media, recently wrote on her blog about the incredible response she got to one of her tweets. She was asking the pros for their advice to students interested in social media marketing. And guess who jumped into the conversation? Skittles! And I dropped my two cents in as well 😉. Check out the "16 Nuggets" that Kami shares from these marketing experts.

Now here's this week's roundup of super useful tips, advice, and resources to help you #GetSocialSmarter.

The Latest From Madalyn

As a marketer, you know this can be a crucial time to get your brand out into the world. And what better way to do that than by running an ad campaign during the holidays?

#TwitterSmarter

#TwitterSmarter Chat Recap with guest Berrak Sarikaya. She's a pro at content and community marketing and talks about taking ownership of your Twitter account so you can find ideal clients.

#TwitterSmarter

Twitter is doubling down on search, rolling out the discoverability tab and adding topic tagging. While Clubhouse is focussing on audio with the launch of its new music mode.

#AllThingsAudio

Madalyn's Weekly Twitter Spaces

#AllThingsAudio

Join me and co-host Suze Cooper on Wednesdays at 3pm ET in Twitter Spaces for a discussion about all things audio. #GetSocialSmarter

And remember, All Things Audio is now a podcast. Check it out wherever you listen to podcasts. 

#TwitterSmarter "After" Chat

This is where we can actually talk (not just type) about that day's #TwitterSmarter chat topic. Come join the conversation on Thursdays at 5pm ET in Twitter Spaces.

#TwitterSmarter

Twitter Profile Audits with Madalyn and Dhariana

Dhariana Lozano is joining me as co-host on Saturdays at 1pm ET in Twitter Spaces where we give advice on Twitter profiles. You could get your profile reviewed, share your two cents on someone else's, or just listen and learn.

#TwitterSmarter #TwitterAudits

Nuggets From Around the Web

Social media can feel like it's lost all its charm. But once in awhile you can be involved in a conversation that connects you with other social media marketing pros in unexpected ways.

#GetSocialSmarter

Instagram Live Scheduling is here. With this new feature creators and brands will now have the option to schedule Instagram Lives up to 90 days in advance.

#GetSocialSmarter

Facebook is expanding its investment in audio initiatives with the launch of a new “Audio” destination in its mobile app in the U.S., where users will be able to discover in one place all the audio formats Facebook now hosts, including podcasts, Live Audio Rooms and short-form audio.

#GetSocialSmarter

That's It!

That's it for this week! Thank you for reading. 😊

Until next week...

Madalyn